How to start a business -lessons that Bugs Bunny taught us.
If Bugs Bunny ever fascinated us, it was his trademark ability to get out of any trouble, turn the table on his enemies, and stay cool under any circumstance. Don’t you push him too far, or he would say "Of course you realize, this means war!" The thing is, the wisdom behind the cartoon is deep. Growing up, we gradually accept the “reality”. We put up with bullies and abuses at work. Like most of the world, we respond to intimidations with compromises. It slowly kills the sparks in our eyes. Money isn’t the only thing we earned. We also earned our slavery. We forgot what old bunny taught us! Don’t get me wrong. I believe we all have to serve and work for the greater good of customers, society, and others. We are not encouraging people to start their own business so that they can be lazy and be accountable to no one. But the bottom line is, we are born free. We don’t need to sacrifice freedom, 40-50 years of our life, and health in exchange for putting breads on the table. Exodus-from-9to5.com believes in creating wealth and values for others. Money is only a natural by-product if we live up to our potential as a free, responsible, and thinking individual. The Tao of Bugs Bunny So going back to Bugs Bunny, what does he teaches us? He builds multiple “wabbit” holes. God knows where his holes lead to and how many escape gadgets he hid underneath those holes. He is setting an example for you and I on how to be a free individual. Translating that into language of the real world, it means options and leverages. If you feel like you have no options and leverages, any irrational and unfair boss or customer could own you, literately. Because you think you need their money. You think you have no better place to go than where you are right now. Never wander through the brutal world of jobs and businesses without options and leverages Say office workers, most of them could think of fighting their way up the corporate ladder or switching to another office job. But exodus-from-9to5.com is going to challenge their thinking! How about they negotiate a work-from-home arrangement using options and leverages? Or using similar techniques to frog leap over office politics and competitions to get what they want? Say sales professionals, most of them still do cold callings and work by quotas. Again, we challenge them to turn their sales jobs into cash-flow systems that automate the prospecting and selling process. Double or triple their sales but eliminate 80% of their previous efforts, and NO MORE COLD CALLS. All these could be done. But the prerequisite is to first master some basic business skills and knowledge. It isn’t as hard as it sounds. Especially when we give out those information for FREE!
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